Consumer's Equilibrium
Consumer's equilibrium is a
state of the consumer at which he will get maximum satisfaction from the
purchase of different available goods and services with his limited amount of money.
Hicks and Allen developed IC to demonstrate the situation of consumer's
equilibrium graphically with the help of budget line.
Effects on Consumer's
Equilibrium – using indifference curve technique
a. Price of
commodity rise
It changes in the price of that
commodity and the budget line of consumer. If income is held constant, and the
price of that commodity changes then the slope of curve will change. If the
price increases, the budget line will move inwards.
Here in figure, if price of
Apples increases from Rs. 6 per unit to Rs. 12 per unit, then for a budget of
Rs. 24, price line will shift inward to L3. If price of Apples
decreases from Rs. 6 to Rs. 4 per unit, then for a budget of Rs. 24, price line
will shift outward to L2.
b. Income of consumer falls
If consumer's income
increases then he will be able to purchase higher combinations of goods. Hence
an increase in consumer's income will result in a shift in the budget line. If
the prices of two goods have remained same, then the increase in income will
result in a parallel shift in the budget line.
As in figure below, if budget
(income) of consumer increases to Rs. 36, then budget line will shift outward
to L2. Similarly, if income reduces to Rs. 12, then
budget line will shift inward to L3.
c. Price of a substitute commodity falls
Substitution effect means if
utility held constant, as the price of the good increases, consumers substitute
other, relatively cheaper goods for that one. So, if the price of substitute
commodity falls then consumer switches to new commodity rather than recently
using one.
There are two methods to
measure substitution effect:
i. Slutsky's Measure
ii.
Hicks Measure
Same
as in Slutsky's approach but here one curve is removed for analyzing substitution
effect as well as price effect.